Many business owners are familiar with trademarking. This is because trademarking is a very important part of owning a business, especially if your are trying to give that business a wide scope or if you want to turn it into a brand. Trademarking is the process of legally claiming a word, phrase or symbol that is used to identify your business. When you legally claim it, no other company can use that business name for their own profit, and if they do they will have legal repercussions to pay. There are a few different reasons why business owners will decide to have their company name or a product name trademarked. Mostly it is for protection and in case another company tries to use that name as their own to make money and confuse the consumer. The issue with this is that it can end up harming the reputation of the original business.
If you are interested in applying for a trademark then you will need to follow a few basic steps.
The first step will be to hire a trademark attorney. A trademark attorney will do a number of things for you. First he will let you know if your item is able to be trademarked and let you know if there are any identical existing trademarks. A trademark attorney will then do a trademark search to let you know if there are any existing identical trademarks that will prevent your idea from getting approved. They will then help you draft and submit your trademark application.They will also help you do a trademark search. The trademark search process is the name given to a search that is done of all of the public information on current trademarks in the United States. The search needs to be extremely thorough as there are no rooms for mistakes with this.
The trademark search is a very important part of applying for a trademark with the US government and it is a complete search of all existing published trademarks in the United States it is also a search of the details of these trademarks so that the attorney knows that any similar items to your idea are not identical.The attorney will then help you fill out and file your application with the government. They will then help you draft a detailed description of your item so the government needs to have a clear picture of the idea that you have so they can approve it to be trademarked. Although these are the basic steps in the application process they will also help you throughout the course of your application and make any modifications to your application and represent you and your idea to the government until you get the trademark that you are looking for.
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